Ruthlessly Tear Apart Your Business Ideas!
Posted in Entrepreneurship by Marco Puccia with 2 Comments

I’ve always thought that entrepreneurship was in-part about being a perpetual optimist and balanced pragmatist. The other week in New York (in line at the infamous Shake Shack), I was talking the art of entrepreneurship with Kyle Westaway and he said something that completely changed my vision of being an entrepreneur: A responsible entrepreneur dreams big, and then immediately tears apart that vision to see if a viable business model remains. As entrepreneurs, we are responsible for being our harshest critics. If we have not put our own ideas through the shredder, we run the risk to wasting our own and others’ time and money.







